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Welcome to Nike ERA (Electronic Retailer Application).

Thank you for your interest in Nike products.

As a general policy, NIKE does not accept ideas submitted by persons outside the company, unless we have secured in advance the right to use such materials. For this reason, if you choose to attach any business plans or other materials to your application, you agree that NIKE is not subject to any restrictions in using such materials, and you grant to NIKE a non-exclusive license to use them without compensation to you.

NIKE makes all decisions about distribution of its products strictly from NIKE's own, independent point of view. Completion of the following documents does not guarantee your store will be opened as an authorized Nike retailer. If Nike does open your store as a Nike retailer, that does not authorize the sale of Nike product on the internet.

Please note: Internet Explorer users have experienced problems using our site. For best results we recommend using one of the following browsers: Google Chrome™, Mozilla® Firefox®, or Apple® Safari®.

If you have technical issues with our site, please contact the Nike North America Customer Information team via email to m.newdoor.inq@nike.com.

ERA Login

This is not the same as your nike.net username and password.  If you have never used ERA before, please click the link under "Don't have a user account yet?"

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